On October 25-29, 2012, Turin will host the new Salone del Gusto and Terra Madre at Lingotto Fiere and Oval
For the first time in 2012, Salone del Gusto and Terra Madre will come together into one event to recount the extraordinary diversity of food from all continents. The division between the north and south of the world is thus erased and the same dignity is given to all small-scale producers who follow the principles of good, clean and fair food – in other words, whose quality is defined by good taste, environmental sustainability and social justice.
Salone del Gusto builds on the consolidated success of the past eight editions and counts on a wealth of excellent producers, chefs, Presidia and institutions. Terra Madre, on the other hand, brings a network of food communities, academics, cooks and young people from 170 countries across the world.
The goal is to create the most important world event devoted to food, where the pleasure of eating is combined with the responsibility we all have towards the food we eat and the people who produce it. The experience and enjoyment of food and wine – which remains one of the pillars of Salone – will go hand in hand with the discovery of the men and women who grow, farm and process food products from all over the world, and the places where these products come from and are deeply rooted.
Through the process, Salone del Gusto and Terra Madre explore some of the key issues connected with food production and consumption, from the role of young people and small-scale traditional producers for the future of agriculture, to the safeguard of landscapes; from the fight for GMO-free farming to the protection of herders and small-scale fishers; from the need to strengthen the relationship between producers and consumers, to the promotion of more responsible and informed food-related choices made with a full awareness of their effects on health, the environment and the production system.
From this year’s edition, Salone del Gusto and Terra Madre are fully open to the public, and offer all visitors the opportunity to enjoy the tastes of Italian regions; discover European, Asian, African and American food communities and international Presidia – from Peru to Malaysia; meet the people behind the thousand food gardens that Slow Food is setting up in Africa; and participate in educational activities (for adults and children), conferences and debates, tasting sessions and gastronomic journeys with exceptional guide, such as well-established and emerging chefs, wine producers and food experts who take the floor at the popular Taste Workshops, Theatres of Taste, master of Food courses and meetings with the producers. It is a unique opportunity to try unusual tastes or to realize that the life of a Norwegian herder is not all that different from his counterpart’s in Ethiopia.
The future of food is the future of the planet. This is why being in Turin on October 25-29 is more important than ever, because a better, cleaner and fairer world starts from what we put on our plates, and because it’s the choices we make every day that determine the future of the environment, economy and society.